June 6, 2012 – Newcastle upon Tyne, UK & San Francisco, US - Mobile shopping cart provider MobiCart www.mobi-cart.com enhances its offering after launching its HTML5 web app platform.
Already available on the iPhone, iPad and Android as native apps, MobiCart can now be accessed from any mobile browser, taking away the need for users to download an app.
Web apps are becoming an increasingly more popular way for retailers to sell their goods to the millions of people that purchase online daily and MobiCart customers can now tap into the growing market.
Wladimir Baranoff-Rossine, MobiCart director, said: “The additional platform means we are now readily accessible to anyone wanting to sell their products on mobile phones and tablets.
“Mobile commerce should not be about native apps vs web apps. It should be about offering the best possible experience to your customers on any mobile device. Retailers need to have a strategy for both options.
“Both separately have their advantages but together work seamlessly, offering an all-round user experience”
The web app works across all platforms and is not device dependent. It works on small screen phones and large screen tablets. The design gracefully adjusts based on your screen size.
It can also be installed in seconds by adding one line of code to the head section of a website.
MobiCart launched its highly successful app builder at the prestigious DEMO Fall conference 2010 in California’s Silicon Valley.
Since then it has continued to offer affordable and simple solutions for mobile shopping and has gone from strength-to-strength, leading the market place with its innovative designs and features.
For more information, visit www.mobi-cart.com.
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MobiCart logos, screenshots and other materials are available from the company digital press kit: http://www.mobi-cart.com/press.jsp
MobiCart www.mobi-cart.com is a startup that is taking m-commerce to a new level of personalization by enabling anyone to quickly deploy a native storefront application on iOS and Android devices. MobiCart is a solution that combines a customized application development platform with an online ecosystem for sharing extensions.